VAIO Branding Case Study
http://assets.ignitedusa.com/assets/videos/1/1/2/8/vaio_cs_v5.flv
Sony VAIO,
Sony,
VAIO case study,
Sony Style store,
kiosk,
International,
Latin America,
Feel Something,
electronics,
computers,
notebooks,
interactive,
Digital & Technology,
motion and sound,
website,
banner ads,
print,
television
Experience the “Feel Something” campaign from head to toe. Learn how it was born and brought to life over many months, miles and mediums. Embraced globally by Sony, this work for VAIO Latin America stood as a testament to the brand’s human-focused heritage.